Trading Technologies Taps FlexTrade’s Rajiv Shah as EMEA Head of Sales

Trading Technologies has hired Rajiv Shah as Head of Sales, EMEA, adding more than two decades of enterprise technology experience to its London-based team.

In the new role, he will focus on winning new mandates and broadening existing relationships in Europe, the Middle East and Africa while the company rolls out services that cover more of the trade lifecycle.

New EMEA Sales Leader in London

“Rajiv brings terrific and very relevant experience to our growing team in London. He has a proven track record of success in designing and executing sales and business growth strategies within enterprise-grade software firms, building trusted relationships throughout the region,” said Alun Green, TT's EVP and Managing Director, Futures and Options, said.

“Our flagship futures and options offering is now complemented by services across the trade life cycle and new initiatives in other asset classes, giving our sales team the ability to recommend end-to-end and bespoke solutions to clients.”

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He noted that TT’s futures and options franchise now sits alongside services spanning the trade lifecycle and initiatives in other asset classes, which gives the sales organization scope to present “end-to-end and bespoke solutions” to clients.

Shah has more than 25 years in financial technology, most recently as Head of Sales, Sell-Side Solutions, EMEA at FlexTrade. In that position, he worked with sell-side institutions on trading and execution technology across asset classes, building a network of relationships that TT will look to leverage.

Experience Across Fintech Sales

At Fidessa, his remit covered sales and account management for clients using front-office and connectivity solutions across the region, giving him detailed exposure to the requirements of banks, brokers and buy-side firms. That background aligns with TT’s focus on multi-asset trading technology and infrastructure for institutional clients.

His time at Cosaic added a layer of expertise in integrating trading desktops and visualising complex market data, while FlexTrade strengthened his experience in sell-side electronic trading solutions.