MAS Group has appointed former England rugby international and senior investment banker Simon Halliday as its new Key Partnerships Adviser. The move comes as the company looks to strengthen institutional relationships across its three core divisions: MAS Markets, MAS Digital, and MAS Fund.

Bridging Sports and Finance

According to the announcement, Halliday earned 23 caps for England between 1986 and 1992, featuring in the 1991 Rugby World Cup Final and back-to-back Five Nations Grand Slam-winning teams. Off the field, he pursued a career in financial markets, holding senior roles at Lehman Brothers, Nomura International, and UBS.

In his new role, Halliday will support the group's efforts to expand its partnership network across traditional and digital finance sectors. He joins MAS Group as the company continues to grow its institutional client base and deepen its presence in liquidity provision, digital asset trading, and alternative investment management.

MAS Markets CEO Simon Blackledge said Halliday’s background in elite sport and financial leadership makes him “an ideal architect for MAS Group’s partnership ecosystem.”

An Oxford University graduate, Halliday also played first-class cricket and later chaired European Professional Club Rugby. He continues to serve in charitable roles, having helped raise over £3 million for health and veterans’ causes.

MAS Markets is an FCA-authorised liquidity provider; MAS Digital focuses on institutional-grade crypto execution and custody-agnostic solutions; and MAS Fund offers alternative investment strategies through a Luxembourg-regulated structure.

Expect ongoing updates as this story evolves.

Source: Finance Magnates