Versus Trade Taps into a $2.6B Global Copy Trading Market on the Rise

Multi-asset broker Versus Trade has launched a new copy trading service, becoming the latest in a growing wave of firms integrating social investing tools to meet rising retail demand.

The new service, backed by technology from Brokeree Solutions, arrives as the copy trading sector demonstrates strong momentum. According to Brokeree's data, over 50 brokers rolled out copy trading services last year, while requests for the underlying technology increased 16% year-over-year in 2024. For some active brokers, the feature now accounts for up to 20% of total trading volume.

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Public interest reflects this trend, with Google searches for “copy trading” growing at an average annual rate of 20% over the past four years. The broader social trading market is projected to reach $2.62 billion in 2025, according to industry estimates, reflecting rising interest in collaborative investing models.

Capitalizing on a Growing Market

"Copy trading is becoming a core part of how the new generation of traders enters the market," said Vitalii Bulynin, Co-Founder of Versus Trade.

"With our solution, we aim to make advanced strategies accessible while giving users full control over their risk and transparency at every step." Victor Ivanov, Regional Head of Business Development at Brokeree Solutions, which provides the underlying tech, added: "The integration reflects the growing market demand for flexible, transparent investment tools that enhance trader engagement."

The platform is built on Brokeree’s multi-server Social Trading system, which operates across MT4 and MT5 to break down platform silos. It allows clients to follow and automatically replicate strategies using various copying models, while offering a suite of granular risk-management tools, such as drawdown limits and volume filters.

By entering the copy trading space, Versus Trade is aligning its product suite with a persistent global trend that continues to reshape how retail traders participate in financial markets.